Pitney Bowes Group 1 Software


Challenges & Opportunities

The Mandate: Understand and Speak Clearly to Your Subscribers

In an era marked by mergers and acquisitions, intense competition and rising expectations of financial performance, health insurers must communicate more effectively with each and every subscriber. That means acquiring a deeper understanding of current and future needs, mapping out the right products for groups, individuals and prospects, and communicating to customers using the most efficient channels. Today, insurance professionals are faced with a number of unique hurdles:

Create a Better Customer Experience — On Multiple Levels

Health insurers stand at the intersection of subscribers and multiple providers. How they administer these relationships is critical to their long-term brand image. Meeting expectations in today’s competitive market requires engaging in a 1:1 dialogue with customers, accurately aggregating, integrating and analyzing data from multiple providers, setting a competitive premium structure, and providing convenient billing services. If handled well, companies will gain market share and increase overall profitability. At the other end of the spectrum, it could take years to overcome a reputation for poor performance.

Expand the Depth of Relationships

Having a 360-degree view of each subscriber allows carriers to design and offer additional services, such as health and wellness programs, or maximize convenience — through offerings such as electronic bill presentment and payment — to strengthen loyalty.

Improve Contact Center Responsiveness and Data Accuracy

With the right tools at their desktops, agents can streamline manual work processes, accurately enter subscriber data, increase productivity and respond to inquiries faster — with less investment in rep training.

Reduce Printing, Mailing and Postage Costs

Explanations of Benefits, bills, and Explanations of Payments are generated in increasingly high volumes. Insurers need a superior and cost-effective means of managing subscriber and provider communication.

Reduce Overall Administrative Costs

About one quarter of every health care dollar goes toward non–care–related costs; nine percent of physician fees and three percent of hospital charges support the billing and collection process. With the spotlight on the cost of healthcare, lowering operational expenses remains a top priority.

Read about our practical solutions for the Life & Health Insurance industry to learn how Pitney Bowes Group 1 Software can provide you with technology needed to effectively implement new market-driven initiatives.

Contact Information

Phone: 800.368.5806

Email: info@g1.com