Filter Listing
This is a filtered view of case studies. View all case studies.
Aetna and Pitney Bowes - Partners in Progress
Download the full case study PDF or read the summary below:
Aetna, one of the nation’s largest healthcare insurers, has, in recent years, successfully grown its market share through acquisitions and geographic expansion. To continue to succeed, Aetna needed to ensure an effective, consistent, and seamless communications process across their enterprise, while delivering a solid return on investment. To do this, Aetna partnered with Pitney Bowes, the industry’s most experienced and knowledgeable provider of document and management solutions.
The Challenge
The Best Get Better
Aetna had always invested in best-of-breed print and mail finishing technology, including internal facilities and outsourced relationships. To meet the demands of its growing business, Aetna needed a way to bring its operations to a higher level.
Too Many Applications
In an effort to develop successful customer relationships through effective communications, Aetna was managing a multitude of separate mailing applications. They were administering more than 1800 separate messaging-related applications and more than 5000 related files.
Reduce Costs to Boost Value
To better serve its customers and deliver greater shareholder value, Aetna was on a mission to lower mailing costs.
Follow the Rules
Aetna needed a way to meet new regulatory requirements, including protecting information and verifying that individual mail pieces were properly processed through the United States Postal Service (USPS).
The Solution
Partner to Succeed
Aetna partnered with Pitney Bowes to create a state-of-the-art automated document factory (ADF). Together, the two companies turned an empty building shell, in Windsor, Connecticut, into a fully-equipped and operating data-processing-to-print-to-mail facility–in less than five months. Pitney Bowes brought a mix of software and service capabilities, from its other Connecticut locations in Danbury and Stamford, to the process.
The Benefit
Working in the Factory
The Aetna ADF is a factory in every sense of the word. Raw material, in the form of data, paper, and envelopes, is assembled together at high speed, and transformed into messages detailing personal and confidential transactions in hard copy form.
State of the Art
The 57,500-square-foot facility houses the latest in data processing, printing, and mail finishing technology. The operation assures the prompt, accurate, and fully confidential document composition and production of more than 425,000 envelopes per day. Applications encompass the entire spectrum of healthcare insurance activities, including policy assembly, account statements, explanation of benefits (EOBs), and payments to providers and members.
The Rewards are Great
Through this innovative partnership, Aetna’s reward is two-fold. First, Aetna enhances the customer communication experience with more streamlined documents. Second, Aetna realizes a cost savings in excess of $15 million over five years derived from the following sources:
- Print and postage cost savings
- Infrastructure savings
- Improved format and content of mailings
- Improved controls and efficiencies
Now that you've read the summary, Download the full case study PDF.