Aura
Aura is a new solution that automates the cumbersome, manual process of correcting customer addresses. It is designed to help companies ensure that address changes are handled through a consistent and documentable process that maintains the most current contact information while complying with industry standards and regulations. You will benefit by improved customer communications, stronger brand loyalty with reduced churn and you will be better able to identify up-sell opportunities and act upon them.
With Aura, address owners of all types, including account managers, insurance agents and financial advisors, are now able to ensure that cleansed customer databases across the company’s information system are effectively managed and consistently accurate.
Closing the Loop on Enterprise Address Management
Our unique solution, Aura, reads output from address hygiene tools, such as Verimove™, Finalist® or CODE-1 Plus®. It uses the information from these engines to alert and notify address owners to anomalies within their customer data. Upon receipt of the alert from Aura, the address owner has the option to approve, reject or determine if customer permission is required to make the recommended address change. The address owner’s response is then routed back to Aura and the solution updates the system of record. This easy–to–use, end–to–end, address tracking, notification and correction solution, takes Aura from a “nice to have” tool to a business necessity which will yield a tremendous ROI.
For more information on end–to–end, integrated solutions to help grow revenue, cut costs and strengthen customer loyalty, contact us today.
Features and Benefits
- Reduce return mail costs
- Enhance mailing efficiency processes
- Preserve postage discounts by meeting new USPS requirements
- Connect with customers, accurately
- Ensure industry regulatory compliance
- Raise awareness of customer data issues through timely report capabilities
- Identify potential “upsell” opportunities